ANP™ have developed a VISION of clear goals...

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Photographers

Deliver effective professional development which is research‐based and data‐based. And to identify strategies and resources which target the newborn photographers needs and sustains continuous professional and personal improvement. 

Parents

Be recognised as the #1 Qualification in Australia (and globally in the long term!), that Parents should look for when choosing a Newborn Photographer.

Partners

Establish a winning network of internal and external industry partners and build mutual loyalty.

Productivity

Be a highly effective, lean and fast-moving organization.

People

Be a responsible organisation that makes a difference by helping build and support sustainable communities.

Back to the ANP Mission and about ANP™